[TL;DR] Tech news that you shouldn’t miss this 03/23

by bold-lichterman

Every evening, the best of Tech news is in the TL; DR of FrenchWeb.

TL; DR (invariable acronym) (21st century): initials of “too long; didn’t read “,
or literally “too long; not read ”
1. (Internet) To express that the message that was sent was not read because it was too long
2. (Internet) To express that the following is a summary of the text too long

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Google wants to put the blockchain at the service of the cloud. The Alphabet subsidiary is developing its own blockchain technology to better secure its cloud services.

Why this is important: The Alphabet subsidiary is developing its own digital data register. If no launch date has been set for the moment, a white label version is already in the boxes of the American giant so that companies can use this register on their own servers. The American firm believes that the cloud is conducive to the use of blockchain to improve data protection online. The blockchain is of interest to a growing number of companies who appreciate it for its transparency, security and independence.

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Carrefour launches its Xperiences data intelligence platform. For its first offer, the group joined forces with Tradelab, Marmiton and 750g.

Why this is important: The goal is to connect its customer experiences with those of other players in the sector in order to offer omnichannel solutions to brands in the food industry. To convince with its new offer, Foodlab, Carrefour explains that it relies on intelligent analysis of the data collected by the group. The brand speaks of ” more than 150 million monthly transactions in stores through more than 14 million registered customers This data will therefore be associated with that of Marmiton and 750g, which has 15.9 million unique visitors per month.

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Cryptojacking increased by 8,500% in 2017. For ransomware, the average amount requested was $ 522.

Why this is important: The rise of cryptojacking is due in part, according to Symantec, to mining applications too easy to use. A practice that is simpler and less detectable than other cyber attacks. On the smartphone side, attacks continued to increase in 2017. New malware variants increased by 54%, and Symantec blocked an average of 24,000 malicious mobile apps per day.

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After its takeover by Altice, Teads recorded 281 million euros in revenue in 2017. By comparison, Teads had a turnover of 187 million euros in 2016.

Why this is important: The year 2017 marked a turning point in Teads history. Last year, the company specializing in online video advertising was acquired by Altice, the group headed by Patrick Drahi, for 285 million euros. Now in the bosom of the parent company of SFR, Teads has seen its revenues soared in 2017. During the past year, the company thus generated a turnover of 281 million euros with an organic growth of 50% compared to 2016, and this despite the negative impact spawned by the weaker dollar, with the United States being Teads’ primary market.

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