[TL;DR] Tech news that you shouldn’t miss this 03/16

by bold-lichterman

Every evening, the best of Tech news is in the TL; DR of FrenchWeb.

TL; DR (invariable acronym) (21st century): initials of “too long; didn’t read “,
or literally “too long; not read ”
1. (Internet) To express that the message that was sent was not read because it was too long
2. (Internet) To express that the following is a summary of the text too long

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Already present in the NYSE, Alibaba would also like to be listed in China. For this ambition to be realized, China must change its rules concerning its stock market quotes.

Why this is important: Chinese giant Alibaba is said to be working on a proposed IPO in its home country. Nothing is done yet. The company led by iconic Jack Ma explained that a second IPO could be considered as early as this summer, if the rules in force in China are changed to allow IPOs of Chinese companies already listed abroad. At the time, Alibaba’s listing on the New York Stock Exchange was historic. The price per share of the company created in 1999 was then established in a range between 66 and 68 dollars.

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Jack Ma, Founder CEO Alibaba. Credit: JD Lasica (CC BY 2.0)

TheSkimm, the newsletter dedicated to young American women, raises $ 12 million from Google Ventures. To date, TheSkimm claims 7 million subscribers in the United States, of which nearly 80% are working women.

Why this is important: Launched in 2012 by Carly Zakin and Danielle Weisberg, two former journalists from NBC, TheSkimm initially edited a newsletter aimed at young women. Since then, the young American shoot has broadened its target and is also aimed at men. Every morning, the company sends out a news digest written in a familiar tone that keeps its readers up-to-date in less than 5 minutes. This funding should enable TheSkimm to launch new subscription-based services and to place greater emphasis on video and audio podcasts. The American company also hopes to rely on Google Ventures to support it in the design of its new services.

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Microsoft is banking on cloud gaming to attract 2 billion players around the world. The American firm has announced the creation of a new division specially dedicated to cloud gaming, headed by Kareem Choudhry.

Why this is important: Microsoft’s interest in cloud gaming had been confirmed for some time with the acquisition earlier this year of PlayFab, a company specializing in cloud gaming. In the video game sector, the American giant had also acquired the Havok company, known for its eponymous physics engine used in several games, in 2015 and on Simplygon, a company specializing in 3D optimization tools, in 2015. past. Today, these acquisitions, which appeared somewhat mysterious in Microsoft’s gaming strategy, take on new meaning with the official launch of the American firm in cloud gaming.

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L’Oréal acquires 100% of BeautyTech ModiFace. The company has developed 3D virtual testing technologies for skin makeup, coloring and diagnostics.

Why this is important: This acquisition is part of the group’s digital acceleration strategy. ModiFace will integrate the Digital Services Factory of L’Oréal, dedicated to the design and development of new digital services for the various brands of the group. “Our ambition for L’Oréal and ModiFace is to be the pioneers of this transformation of the beauty industry by offering our customers new services and experiences.», Declared Lubomira Rochet, Chief Digital Officer of L’Oréal.

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