[TL;DR] Tech news that you shouldn’t miss this 03/07

by bold-lichterman

Every evening, the best of Tech news is in the TL; DR of FrenchWeb.

TL; DR (invariable acronym) (21st century): initials of too long; didn’t read,
either literally too long ; not read
1. (Internet) To express that the message that was sent was not read because it was too long.
2. (Internet) To express that the following is a summary of the text too long.

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French AdTech Dolead is raising $ 15 million to accelerate internationally. With this new funding, what ambitions for the scale-up?

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Arthur Saint-Père, CEO and co-founder of Dolead. Credit: Decode Media Media.

Why this is important: By using technologies such as semantics (automatic campaign creation), algorithmics (bid management), machine learning, optimization under constraints, Dolead helps companies to grow, detect more prospects, while controlling their acquisition costs. On the occasion of the EBG General Assembly, which is celebrating its 20th anniversary this year, FrenchWeb welcomed Arthur Saint-Père, co-founder and CEO, to announce a new milestone in the scale-up journey: a fundraising of 15 million dollars, from its historical investors, including XAnge, and from Ring Capital.

In the wheel of Uber, Lyft buys Motivate the American leader in shared bikes. Motivate manages Citi Bike in New York and Ford GoBike in San Francisco. The amount of the transaction is said to be around $ 250 million. With AFP.

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Credits: Lyft.

Why this is important: With this takeover, Lyft is once again in direct competition with Uber. At the beginning of April, the VTC company headed by Dara Khosrowshahi announced the acquisition of Jump Bikes, specializing in shared, unlimited electric bicycles, with the ambition to expand throughout the world. Lyft, which recently raised $ 600 million and reached a valuation of $ 15.1 billion, shows that it is well and truly in the running. In addition, faced with a complicated economic model – despite its success, the reservation of cars with driver is not a profitable activity – more and more VTC companies (passenger vehicles with drivers) seek to diversify by launching in other means of mobility, such as bicycles or electric scooters.

5 million euros to make Bruce the benchmark for interim 2.0. Unlike traditional temp agencies, Bruce wants to be entirely digital.

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Credits: Bruce.

Why this is important: A sort of “interim Tinder”, the solution is based on a matching algorithm to find the talent best suited to a client’s needs. From the interview, which takes place by videoconference, to the finalization of the employment contract, signed electrically, the recruitment process is completely paperless. With this concept, Bruce positions himself as an alternative to the giants of the interim, such as Adecco and Randstad. The French market represents immense potential for players in the sector since it is estimated at 27 billion euros according to Xerfi. To date, the company ensures that more than 100,000 talents have used its solution to find assignments. With this funding round, Bruce plans to accelerate its deployment in France, mainly targeting mid-sized companies and large groups.

To compete with Japan’s SoftBank, China is creating a fund with $ 15 billion. This fund aims to invest in technology companies around the world.

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Beijing, China. Credit: 06photo / Shutterstock

Why this is important: To launch this fund called the China New Era Technology Fund, the conglomerate China Merchants Group has teamed up with Beijing-based fund manager SPF Group and London-based investment firm Centricus. The choice of Centricus is not trivial. Its co-founder, Dalinc Ariburnu, advised the Japanese SoftBank during the creation of its investment fund. However, the China New Era Technology Fund is also a response to the powerful Vision Fund endowed with 100 billion dollars.

Facebook mistakenly unblocked blocked contacts. The bug, now resolved, affected 800,000 users between May 29 and June 5.

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Credit: tuthelens / Shutterstock.com

Why this is important: “Blocking” someone on Facebook prevents them from accessing your posts, sending you messages, and removing them from your friends list. The “bug” did not put the blocked users back into “friends” but during this time they were able to send the “blocker” messages on the instant messaging service Messenger, explained the group, which invited Monday the 800,000 users concerned to check their lists of blocked contacts. Facebook is still trying to restore its image after the Cambridge Analytica scandal, which has earned it investigations by police, parliament, and regulators in the United States and other countries. Since this resounding scandal that erupted in March, Facebook has promised “transparency” and therefore communicates regularly, in particular to reveal itself various dysfunctions.

Influence4you raises 2 million euros to become an influencer marketing giant in Europe. The agency claims more than 100,000 influencers registered on its influencer marketing automation platform.

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Credits: Shutterstock.

Why this is important: More and more popular with brands, influencer marketing offers them new possibilities to reach consumers, especially Millennials. This new way of doing digital marketing allows brands to adapt their digital strategy to the codes of social networks and new technologies. For brands, influencers are indeed a boon for reaching consumers as they have already won the trust of their potential future customers. With this new funding round, Influence4you plans to accelerate its international deployment as well as the technological development of its platform. The agency has set itself the objective of becoming the market leader in Europe by 2021.