The last 3 studies to discover
[France] Internet users who are members of an average of 3.5 social media
7th edition of its observatory dedicated to social media. The conclusions of the survey, conducted among 2005 Internet users from October 15 to 19, once again underline the success of social networks in France.
- 82% of Internet users are members of at least one social network, against 77% in 2011.
- Each Internet user is on average a member of 3.5 networks or social media, against 2.8 last year.
- More than one in two Internet users is now registered on Facebook (54%), an increase of 5 points.
- Only 12% of French Internet users are registered on Twitter, against 5% in 2009.
- MSN Messenger climbed to second place with 46% of Internet users registered.
- Next come Friends of Before (33%) and Deezer (25%), followed closely by Youtube (24%).
- The professional network Viadeo brings up the rear with only 11% registered.
In terms of notoriety, Facebook is once again in first position (95%). It is followed by:
- Youtube (94%)
- Twitter (89%) tied with Windows Live Messenger (89%).
- Dailymotion comes in 5th place (81%)
- In 6th place, Google + (79%) recorded an increase in awareness of more than 15 points compared to the previous year
Mobile internet traffic multiplied by 12 by 2018
According to a recent study conducted by Ericsson, and relayed by The echoes, traffic on mobile networks would have more than doubled in the space of a year. It also shows growth of 16% between the 3rd quarter and the 2nd quarter of 2012.
In a report called “Ericsson Mobility Report On the pulse of the networked society”, the manufacturer specifies that currently mobile traffic only represents 4% of global internet traffic. This share should nonetheless increase to 9% by 2018. Mobile data traffic should indeed multiply by 12 by this time, with average annual growth of 50% over the next 6 years.
This growth would be boosted in particular by the consumption of online videos. Indeed, according to Ericsson, 40% of tablet traffic is generated by videos. A percentage that goes down to 25% for smartphones.
3/4 of French people in favor of introducing the tablet to school
74% of French people consider that the introduction of the tablet in classrooms is an interesting educational initiative, reports a new study of the Iligo firm. According to the survey, based on the responses of 1004 respondents, this proportion would be even higher among 35-49 year olds (80%). Conversely, only 68% of 18-24 year olds share the same opinion.
Among the reasons given:
- 80% of French people believe that using the tablet is a fun way to teach.
- 65% of French people consider that the introduction of this device in the classroom would promote equality between students.
Despite this enthusiasm, 57% of them believe that the presence of tablets at school is not a priority measure in terms of education