Tencent + Le Futuroscope + Yael Cosset (Kroger) = INSIDERS
- Tencent is eyeing Hollywood to produce its own blockbusters.
- Grab is joining forces with Honda to strengthen its position in Southeast Asia.
- Futuroscope unveils its virtual world tour.
- In Europe, the conversion rate on desktop is still 2.6 times higher than that on smartphone.
- IoT: Less than 1% of generated data is in use today.
- The phrase of the day: “The platform war is over” (B. Evans).
- The nominations: Yael Cosset, Frédéric Leteurtre…
Online workshop: How artificial intelligence can make your customer data speak.
December 13 at 11 a.m., with Emarsys.
The Chinese group Tencent, through its subsidiary Tencent Pictures, wants to become a major player in world cinema. With this in mind, Tencent is looking for acquisitions to produce its own big budget films. Among its potential targets, the group specializing in Internet services is keeping an eye on Hollywood, according to information reported by Bloomberg. “In the future, we will work with Hollywood, which has professional expertise, and better explore the global marketSaid Edward Cheng, CEO of Tencent Pictures.
Last September, the Chinese group announced that it will finance 21 film projects. To expand its presence in global entertainment production, Tencent plans to invest at least $ 295 million in Hollywood and Chinese films through 2017.
Japanese automaker Honda announced a strategic investment and a partnership with the taxi reservations application Grab (ex-GrabTaxi). The financial terms of this merger were not disclosed. This partnership would include driver education programs to promote motorcycle safety and efforts to reduce traffic and environmental congestion in urban areas.
Initially called GrabTaxi, the Singapore-based start-up changed its name last January to simply Grab. This change was accompanied by the launch of a new range of transport services. Grab has thus integrated VTC (GrabCar), motorcycle taxis (GrabBike), carpooling (GrabHitch) and delivery (GrabExpress). Last September, the company completed a $ 750 million funding round led by SoftBank.
Faced with competition from Uber, the Singaporean start-up claims 1.5 million daily bookings in 6 countries (Singapore, Malaysia, Indonesia, Thailand, Vietnam and the Philippines) and 31 cities in Southeast Asia. Grab’s mobile application also works in the United States due to its partnership with Lyft, Uber’s main rival across the Atlantic.
Read also: Grab, 750 million dollars for taxis, VTCs, delivery …
Take off from Futuroscope to fly over the pyramids of Giza, the vertiginous towers of Dubai, the Himalayas or even the park of Yellowstone, all without leaving Poitiers, this is what the new attraction of Futuroscope offers. Called “The Extraordinary Voyage”, it was inaugurated on Saturday 10 December. The writing of FrenchWeb was there to preview the attraction. However, the latter will not be open to the public until December 17th.
To give visitors the illusion of levitating around the world, Futuroscope has spared no expense. The attraction device is based on a semi-circular screen of 600 m2, a 6K image, an immersive sound system with 20 diffusion points and effects on board the gondola (wind, perfumes, etc.). “The Extraordinary Voyage” took three years to build at a total cost of 12.5 million euros.
Retailers’ revenues increased by 13% between 2015 and 2016, according to the results of the Adobe 2016 Mobile Benchmark Europe. Among the different sources of income analyzed by the American giant, it is the income generated on smartphones that increased the most over the period (+ 89%), far ahead of the income generated on the computer (+ 8%). However, the latter are still largely in the majority, since they represent 74% of the revenues of European retailers, against 12% for revenues from smartphones.
And if we look at the conversion rates on computers, they are still 2.6 times higher than those on smartphones. Among the main strengths of computers compared to smartphones, we note the ease of navigation (at 28%), the fact of seeing images on larger screens (at 23%), as well as the ease of entering payment information. (at 17%), according to ADI data taken by the authors of the study.
** Methodology: study based on the analysis of more than 300 billion visits recorded on more than 16,000 sites and 90 billion apps launched. A survey of over 1,000 European consumers was also carried out.
Read also: These 4 French retailers in the Top 10 for digital adaptation
By 2020, nearly 30 billion objects will be connected, and the IoT market will be worth $ 1.7 trillion, according to IDC data reported by Cloudera in an infographic. Currently, less than 1% of the data generated by connected objects is actually used. There is therefore still some way to go before reaching this golden age of IoT predicted by experts.
It is on the occasion of the conference The Next Billion, organized by Quartz, that Benedict evans, Partner at venture capital fund Andreessen Horowitz, said this sentence.
Behind this statement is the idea that the priority business issue now lies on the 2.4 billion smartphones in circulation in the world. “Each adult will eventually have an interconnected supercomputer in their pocket», Also declared the specialist of Tech.
Yael Cosset is promoted to Chief Digital Officer at Kroger
Yael Cosset becomes Chief Digital Officer at Kroger, a large distribution company. He will take up his new duties on January 28, 2017, following the retirement of his predecessor. Kevin dougherty. Yael Cosset has been an employee of Kroger since 2005 and held the positions of Chief Commercial Officer and Chief Information Officer.
Frédéric Leteurtre becomes Director of Operations at Maltem Insight Performance
Frédéric Leteurtre is appointed director of operations at Maltem Insight Performance. Until then, he held the position of COO. Previously, Frédéric Leteurtre was Sales Director at SFR.
How artificial intelligence can make your customer data speak
December 13 at 11 a.m. with Emarsys
One-to-one data-driven personalization is at the heart of every conversation, your customers want to be treated individually on their preferred channel.
During this webinar, discover how to answer the 4 key questions that every marketer asks:
Who are my clients
When to send them
What to send them
By which channel
To know more.
Digital Summits 2017
January 23, 24 and 25, 2017, in the resort of La Clusaz
The concept is simple: bring together 300 participants for 3 days, alternating conferences, workshops, masterclasses but also moments of networking and activities such as skiing, sledding or exceptional evenings.
In just three days, it’s the opportunity to meet the best specialists and service providers and create a new community sharing the same issues and challenges on a daily basis. The privileged setting of La Clusaz coupled with entertainment and activities mean that everything is conducive to networking, all in a good mood and where people are at the heart.
To know more.
Clémentine is looking for her client a Chief Digital Officer (M / F)
As Chief Digital Officer your mission will consist of:
Lead the BU in charge of the SME market and be accountable for your P&L. Your scope includes in particular, but not exclusively, a new transactional site, a recently acquired start-up and a team of project managers, the objective is to acquire new clients from SMEs, micro-businesses and artisans via digital technology,
Identify disruptive players and models in its market (in France and abroad),
Also participate in the digitization of others Line of Business, by proposing and promoting tools and methods (capture of leads, platforms to improve the customer experience and optimize the service provided, etc.).