Telecoms, mobile internet, online music … The last 3 studies to discover
Telecom market income still declining in the first quarter of 2012, Médiamétrie: mobile internet audience in May 2012, US: + 14% for digital album sales in 1 year… Focus on three new studies.
[Médiamétrie] The mobile internet audience in May 2012
Mediametry today publishes its study on the mobile internet audience in May 2012. We thus discover that the mobile internet is more and more used to answer practical everyday questions, since 4 million mobile users have consulted a buying guide, 1.3 million a banking site and 367,000 an insurance site from their mobile last May. 1.7 million of them also visited the sites of public bodies from their mobile, which gives them 10% more audience compared to April 2012. For example, the mobile audience of the impot.gouv.fr site has increased by 180% in one month.
Finally, more than 90.9% of mobile users visited at least one site from their mobile in May 2012 and 69% of them consulted at least one connected mobile application from their smartphone.
Telecom market income still down in the first quarter of 2012
TheARCEP yesterday published its observatory of electronic communications markets in France in the first quarter of 2012. This reveals that in the first quarter of 2012, revenue from electronic communications services fell by 2.8% compared to the first quarter 2011. Income from fixed services is also down slightly, posting a loss of 1.3% in one year, whereas it had experienced a decline of more than 4% in the first half of 2011 and of around 2% in the second half of the year. 2011. This slowdown in the decline is explained by the growth in income from high and very high speed services for three quarters (between + 7% and 8% over one year). Finally, mobile service revenue fell 4.5% year on year in the first quarter of 2012.
In 2009 and 2010, revenue growth in the electronic communications market in France continued (+ 0.9% in 2009 and + 0.8% in 2010). During these two years of economic crisis, the French electronic communications market withstood the crisis better than that of other major European countries, since it benefited from an increase of around 1% per year in 2009 and 2010. increase which stopped in 2011 because of the increase in VAT (February 2011) and which even led to almost 3% drop in income.
On the other hand, the volumes consumed increased by 5.2% in one year for voice, 30.6% for SMS and 73% for data volume. The study also reports an annual growth of 7% in one year of “voice-data” mobile plans. Finally, fixed communications traffic has increased by 2.8% since last year.
US: + 14% for digital album sales in 1 year
According to a study by Nielsen, produced from January 2 to July 1, 2012, sales of digital music increased by 6% in one year in the United States. While overall album sales declined slightly (-0.6%), digital album sales increased by 14%.
Digital sales now represent 57.7% of music sales, compared to 53% in the first half of 2011. In addition, vinyl album sales have increased as much as digital sales over the past six months (14%).