Snapchat closes $ 13.5 million fundraiser

by bold-lichterman

Snapchat app recently finalized a first funding round of $ 13.5M, in particular with Benchmark Capital. This capital increase would value the young growth between 60 and 70M $, specifies the New York Times.

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Launched in May 2011, the application allows its users to exchange ephemeral photo messages.

According to the latest figures from Nielsen, Snapchat would have attracted 3.4M users last December. Today, nearly 60M photos and messages are sent every day via Snapchat. In total, more than 5 billion “snaps” have been exchanged since the launch of the application.

Last december, Facebook launched a similar application called Poke.

The start-up previously raised $ 485,000 from Lightspeed Venture Partners.