Near 380 million smartphones were sold in the first half of 2017 globally, according to Gartner data, i.e. an increase of 9.1% compared to the same period in 2016.
- Samsung claims 20.7% market share, ahead of Apple (13.7% market share).
Global smartphone sales are doing well, according to the results of a recent report by Gartner. With nearly 380 million units sold in the first half of 2017, sales increased by 9.1% compared to the same period in 2016. “Smartphone buyers are spending more to buy better phones, which drives up the average price of different types of smartphones.», Comments the American research firm.
In terms of market share, although Samsung (20.7%) and Apple (13.7%) share more than a third of sales in the first half of the year, their relative weight in the market is decreasing in favor of Chinese manufacturers. Samsung has seen its market share drop by 2.6 points, and Apple by nearly one point in the space of a year.
At the same time, Huawei, Oppo and Vivo, which together accounted for 16.9% of the market in early 2016, saw their combined market share increase by 7 points in one year. They now represent nearly a quarter of mobile phone sales. Note, Oppo is showing very strong growth, with smartphone sales almost doubling compared to the same period in 2016.