[Noël] The shelves will bloom under the tree

by bold-lichterman

The figure: 2 billion euros is the estimated amount of high tech spending for the Christmas period, according to the GfK Institute. The shelves should flourish widely under the trees, whose sales at the end of December should reach + 36% over one year. “In volume, growth is on entry-level products, at less than 250 euros”, specifies François Klipfel to the newspaper Les Echos. Another flagship product popular at Christmas; smartphones. Their sales are expected to increase this year by 9.3%. A market that has swelled with the arrival of new models, especially low-cost devices and low-end manufacturers.