Mobile applications: which marketing strategy to adopt?

by bold-lichterman

Twenty20, a mobile art and photography community publishes a guide for mobile application marketers.

Facebook dominates the market when it comes to app ads, but emerging platforms like Tumblr, Twitter, Pinterest, Snapchat, and Instagram. The ” native social photos »Ie the use of social photo apps as a tool for native advertising should play an important role.

Among the major points of the study, it is recommended to:

  • Be responsive, by being the first to test your ads on these platforms;
  • Make sure you target your customers with the greatest care;
  • Create an advertisement that is adapted to social networks;
  • Use the native imagery: Photos that come from social media will not be seen as intrusive.

Photo credit: Fotolia, royalty-free stock images, vectors and videos