Mobile advertising and marketing: trends for 2013

by bold-lichterman

Mobile advertising is a growing market, boosted by sales of smartphones and tablets (+ 27% / year). What will this market look like in 2013? Who will be the real players in mobile marketing?

FrenchWeb invites Paul Amsellem, President of Mobile Network Group and Renaud Ménérat, President ofuserADgents to discuss these trends.

On the program of this debate platform:

• L‘arrival a new mobile advertising format at Facebook, and an ad-free Amazon tablet

• Innovations in mobile advertising

• The 3 trends to follow for 2013