[Made in Grenoble] Linkio, L’Apéroentrepreneurs, The “build your entrepreneurial team” workshop at Linksium …
From the interview with Kevin Berton, CEO of Linkio to the selection of events not to be missed this month: an overview of the news of the Grenoble digital ecosystem with Deborah Donnier.
Linkio about to complete its 1st fundraising to invade the SmartHome market
Linkio It is a team of 5 engineers from Grenoble who developed the 1st Bluetooth Low Energy Mesh solution to connect & mesh together, an infinite number of remote programmable objects by smartphone and voice assistant.
Sold in the form of licenses to manufacturers who wish to provide connectivity to their objects, Linkio technology can make any object intelligent. Thanks to its integrable module and a mobile application, smart home or building equipment (lighting, energy, home automation, robots, household appliances, surveillance, audio & media, etc.) can be controlled & programmed by smartphone, then tomorrow by the simple voice of the end user. Linkio techno is already compatible with Google Home and Amazon Alexa.
Deborah Donnier: Tell us about your pivot between creation and today?
Kevin BERTON, CEO of Linkio: Very soon after the Kickstarter in 2015, we realized that designing and distributing ourselves in BtoC was too complicated. With the help of the LeCarré accelerator and the Entreprendre Network, we undertook a strategic reflection which led us to completely review our business model. We are now selling our technology – in the form of licenses – to manufacturers who want to bring connectivity to their objects. We do not regret it because this is what allowed us to put on the market before anyone else a Bluetooth Low Energy Mesh module that allows you to easily network any object or equipment in the house.
What needs does your service meet today?
The Linkio solution (module + app) meets a need for ease of use of connected equipment in the home. By choosing Bluetooth Mesh technology, the end user no longer needs to call on an installer to set up their own network of connected objects. Bluetooth is the most widespread protocol, present natively on all mobile phones, everyone knows how to use it, home automation has never been so affordable, technically and financially!
What’s your value proposition?
Bring networking functionality through a simple and inexpensive connectivity solution to any smart home or building equipment. The fields are very varied: home automation, lighting, energy, security, surveillance, closures, household appliances, audio & media, robots, health … I would say that the raison d’être of Linkio is to make the house and the building connected to within everyone’s reach. Our module is already compatible with GoogleHome and Amazon Alexa assistants, can you imagine programming by voice scenarios of networks of sensors and objects integrating Linkio technology? Well it will be possible, at home and by you, very soon!
Who are the users of your solution?
Our customers are the manufacturers of connected objects (or equipment to be connected!). Our module can be easily integrated, we support our clients’ R&D teams, and even provide a basic (smartphone) application that can be customized and integrated as a “white label”.
In all our decisions, we take into account the end customer, the user of our customers’ products, because we know that he is looking for reliable, easy to use and implement solutions.
What development plan corresponds to this fundraising?
In the team, we are all engineers. We therefore planned from the start to concentrate our efforts on R&D and the acquisition of first customers during the first two years and then to raise funds to accelerate at the commercial level. We will devote 2/3 of the amounts raised to Sales and Marketing. In our field, things are going very quickly. Every month we have good news from the field, confirming our strategic choices, in particular that of the Bluetooth protocol. The USA, where 25 million voice assistants (GoogleHome and Amazon Alexa) were sold in 2017, will be a market that we will be attracted (sucked?) Quickly. We also plan a part of the budget to develop ourselves there.
Who are your competitors?
If we look at the connectivity solution for objects and smart home and building equipment, there are very few low Energy Mesh Bluetooth modules on the market with features dedicated to home intelligence. . The strategic choice to develop above all a module that can be integrated into any type of equipment differentiates us from those who have developed connectivity intended only for interior lighting.
In the end, there are not many actors ready for the Mesh (networking of objects and increasing the Bluetooth range) dedicated to smart buildings. NodOn, one of our clients, was rewarded at CES in Las Vegas in January for its super innovative products… based on Linkio technology. No other company at CES showcased efficient, market-ready BLE Mesh technology.
The agenda of the month:
April 4, 2018:
The junior companies of GEM and ENSIMAG organize a FinTech pitch competition.
For his third edition, the pitch competition will reward the big winner with € 10,000, elected by employees of Amaris, Finance Innovation, PwC, Société Générale and Wavestone, partners of the competition.
April 4, 2018:
Organized by Linksium, the “building your entrepreneurial team” workshop is open to all profiles: entrepreneurs, researchers, business developers, students or experienced.
Registration is free but compulsory via the following link: https://www.eventbrite.fr/e/billets-monter-son-equipe-entrepreneuriale-44017545664
As part of the 15th anniversary of the Cancéropôle Lyon Auvergne Rhône-Alpes, registration to the workshop gives access to the entire program of the Forum CLARA on April 3 and 4 in Lyon.
April 5, 2018:
We combine networking and aperitif with the Apéroentrepreneurs
No conference or round table, no badges hanging on the jackets, no “star” speaker, just nice discussions to get to know each other better and why not, once in confidence, try to give each other a helping hand or exchange some tips, recommendations, contacts, contracts, etc.
For ApéroEntrepreneurs the 3C rule applies: no Tie, no Consultants, no Salespeople (by this we mean “person who comes to sell his services to (rather young) entrepreneurs”)
L’ApéroEntrepreneurs is open to all those who have created or are in the process of setting up their business!
April 12, 2018:
The Coll’In co-working center is organizing an SEO workshop for entrepreneurs lost in the SEO jungle.
- 2 p.m. to 5 p.m.
Standard price: 50 euros
- Coworker rate: 25 euros
- Registration here: http://www.col-inn.net/events/atelier-referencement-6/
Until April 17:
A pioneer in meetings between start-ups and investors in France, the 21st edition of Venture 5i, the financing forum of the Forum 5i® (Innovation, Industry, Inclusion, Investment, International), organized by Grenoble-Alpes Métropole, will take place on 30 and May 31 at the WTC Grenoble Congress Center. The Venture 5i® makes it possible to offer optimal conditions for fundraising by organizing an annual meeting dedicated to innovative companies from Auvergne Rhône-Alpes and the Alpine region in research financing and national and international investors. More than 890 million euros have been raised since 1998.
Project leaders who wish to participate in Venture 5i® have until April 17, 2018 to submit their application. They can register on the online platform to to propose their projects in all areas of innovation (digital, energy, environment, biotech / medtech etc…) and at different levels of maturity (seed, development). This meeting will allow them to meet financial partners to accelerate their growth.
April 26, 2018:
We go a little beyond the borders of Grenoble to take a tour of Digital Summ’r Lyon, a day to boost your digital business with more than 17 conferences combining expertise and customer feedback on strategic business axes: Strategy & Finance, HR & Training, R&D & Technologies and Sales & Marketing
Deborah Donnier is an experienced entrepreneur: WordPress developer but also interviewer. It supports individuals and professionals in enhancing their digital presence. She founded ddesign, specializing in the development of WordPress sites and Think WP documentary aimed at raising awareness of the WordPress community. You can find it on his site or of course Twitter, Linkedin, Faceboo
Mary Grammont has many hats: Independent consultant in Press Relations (Daily RP), she also co-founded Com’Un Lundi, a media outlet for the media, as well as the Lesmondaines blog, Grenoble city-guide.