[Made in Bordeaux] Boddy, use of data, and the right address …
More than just information collected, data is real partners for both brands and advertisers. If the amount of data acquired every day is impressive, it is still easier to put it to good use. Knowing your prospects well helps to ensure good loyalty. But among the multitude of acquisition channels available today, which one or which to choose? How then to master the relationship with prospects?
This is what Arnaud Raquin, Product Owner “Feature Team Leadgen”, and Laetitia Doens, Customer Director, suggest you discover around a breakfast on Tuesday, September 20, 2016 from 9 a.m. to 10:30 a.m. in the premises of the ConcoursMania Group, 1 Xavier Arnozan course in Bordeaux.
Free registration required at: [email protected]
Course of the workshop:
– reminder of PRM vs. CRM
– and now wake up your inactive!
– focus on good practices in data and appetite enrichment
– efficient animation devices
– 30 minutes of discussion on your practices and issues.
On the same theme, Cartégie launches Culture Data, a source of advice written by data experts to help better understand and retain prospects.
Finally, last event not to be missed “Bordeaux FinTech” October 5 and 6, 2016.