[LeWeb’12] Phonitive, interactive video at your fingertips

by bold-lichterman

With its Touchalize technology, the Toulouse start-up Phonitive opens up new perspectives in terms of interaction with video. On smartphone or tablet (iOS & Android), a fun mobile experience allows you to include elements of your choice or to carry out transformations in almost real time. You can change the color of a vehicle or a piece of clothing, replace text, insert your photo … Touchalize also works on connected TV and PC.

Phonitive is one of the 6 French startups competing at LeWeb. Presentation by Elena Lemoine, Marketing Director and wife of the inventor and CEO of Phonitive, Guillaume Lemoine.