Kwaga, editor of WriteThat.name, offers the American Boxcar.io
French society Kwaga, editor of the semantic email analysis platform WriteThat.name, has just announced the acquisition of the US notification service Boxcar.io. The terms and amount of the transaction were not disclosed.
Created in 2008 by Philippe Laval, WriteThat.name automatically updates the user’s address book from the information contained in the emails he receives. A service in freemium or premium version, intended for both individuals and businesses.
Imagined by Jonathan George, Boxcar.io allows users to be informed in real time on their iPhone and on their Mac desktop, of everything that is happening on their favorite applications and social networks. The service now claims more than 1.2 billion notifications delivered.
The two companies therefore aim to simplify the daily life of users in their “digital life”, whether they are at their desk or on the move.
Building on this transaction, Jonathan George, founder of Boxcar will join the board as an advisor and will be responsible for supporting the Kwaga team on developments in the notification service.
This acquisition is finally part of the external growth strategy announced by the publisher. Indeed, after having completed a fundraiser of 1.2 million euros last January, the company had specified that these funds would, in part, be allocated to accelerate its international deployment.