[INSIDERS] Matthieu Chedid M Devialet …
Devialet joined forces with singer Mathieu Chedid for his new “concept” album, called B.O²-M-. The project integrates the music of Chedid, a comic strip by Matthias Picard, and imaginary objects such as a “digital orange”. The orange, an “object of art painted individually worked by goldsmiths”, would be produced by Devialet (sale price: around 150 euros). This mysterious object is designed with a USB key and “like the brand’s high-end amplifiers”, specifies the group created in 2007 by Pierre-Emmanuel Calmel, Quentin Sannié, and Emmanuel Nardin (pictured in Une).
The start-up Doz and La Poste
Founded by Anji Ismail and Faouzi El Yagoubi, the start-up Doz caught the eye of Groupe La Poste. Founded in 2013, the company specializing in digital marketing has forged a partnership with the group to “give marketing professionals the opportunity to set up targeted and effective campaigns”. Among the tools offered, prospecting data, email routing, geomarketing and data mining for B2B and B2C campaigns, announce the start-up and La Poste.
Yahoo turns 18
Yahoo celebrates its 18th anniversary and for the occasion is releasing a new version of Yahoo Mail. The application is intended to be “faster and more intuitive”, indicates the American. It also marks the arrival of the Yahoo Account Key service, a feature developed to access the Yahoo account from a single button. “Earlier this year, we launched passwords on demand via SMS. We are now taking the passwordless login to the next level with the launch of Yahoo Account Key, which uses push notifications to give users easy and secure access from their mobile devices, ”said Dylan Casey, VP Product management at Yahoo. The new app is available on the Apple App Store.
Olivier Schuepbach was chosen to take over the management of the fund’s Berlin office Partech Ventures. The company intends to increase the development of its strategy in Germany. “With him, we are accelerating in Germany, which is at the heart of the strategy of Partech, a bridge between Continental Europe and the United States ”, indicates Philippe Collombel, managing partner. Olivier Schuepbach began his career at IBM as an engineer, in Switzerland and New York. He was then Wireless Manager at Texas Instruments. He also created and managed Alm Ventures based in Munich.
Mervet Benrabah Boudjemeline joins the Digital Pole of Rumeur Publique agency. She is also a teacher at Paris 12 in a Master 2 Electronic Commerce on digital strategies and crisis communication on digital.
Do not miss this evening, the live-tweet @Frenchweb of the ceremony of Top 250 of the Syntec Numérique which rewards the creators of logociels and which takes place this Thursday, October 15 in Paris. # top250num
Within a human-sized, passionate and dynamic structure, you will work in collaboration with our partnership and affiliation manager and our e-marketing manager. Your missions will revolve around 3 main axes which are techniques with the implementation of e-mailing campaigns, commercial actions such as the development of the customer portfolio, marketing as the analysis of database performance.
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