[INSIDERS] A Big Loop of associative crowdfunding …

by bold-lichterman

lea-thomassinThe crowdfunding platform dedicated to associations HelloAsso is about to launch its Tour de France. Teams from the start-up will travel to several cities in France to meet stakeholders in the non-profit sector and educate them on the opportunities that crowdfunding represents. Among the cities visited are Lyon, Lille, Strasbourg and Toulouse. Each time, HelloAsso has approached local players, such as incubators, to support it in its approach.

This is not the first time that HelloAsso has wanted to train actors in the non-profit sector in crowdfunding. A first MOOC composed of nine sessions was put online and followed by 400 participants. “Online training is good, but we know that live training is even better. We want to meet this sector that we support on a daily basis, this time at home, in the field.», Declared in a press release Lea Thomassin, Managing Director of HelloAsso.

ManagerTalent manager, a platform for connecting independent professionals, has just raised 100,000 euros for the first time with the Bpi. This first round of funding should bring others quickly in order to continue its extension. “In total, Talent Manager will carry out three fundraising rounds within five years, allowing the structure to develop in stages in France, then to expand to all French-speaking countries next year.“, Explain Pascal Semy, founder of the collaborative platform.

With this new investment, the start-up founded in 2014 wishes to accelerate its development. This growth will go through the creation of a mobile application and the finalization of its algorithm. The platform aims to facilitate the connection of independent workers and companies through the geolocation of the freelance. By the end of the year, the start-up hopes to attract no less than 30,000 geolocated talents.

InfonityThe press group Prisma Media decided to entrust to Exchange the launch ofInfonity, a mobile application focused on intelligent personalization of multi-format content. Once downloaded and configured on your smartphone, the application sends a personalized selection of articles according to your favorite themes.

The general public launch of this “smart newspaper” is planned in the coming weeks. In addition to the Infonity promotional campaign, the Change agency will also be in charge of the digital and press communication of Prisma Media.

REVIEW: The strategy of Prisma Media and Infonity on the occasion of the Frenchweb Day Media

Omnichannel and viral social marketing and mobile sales concept with hand holding modern smart phoneCognizant, Marketforce and Pegasystems recently published their study, “The Future of Financial Services”. We learn that 60% of finance professionals believe that business models solely based on digital, such as Fintech, are viable.

Another interesting figure from the study: 70% of professionals believe that video chats will replace physical appointments by 2020.

** Methodology: more than 500 senior banking and insurance executives were interviewed as part of this study. There is no information concerning their country of origin, nor concerning the type of companies concerned by the study.
READ also: For finance professionals, the future is in the blockchain …
Photo credit: Fotolia

The Club of IT Marketing and Communication Directors, CMIT, presented this Wednesday, June 1, its infographic presenting the role of the CDO, the Chief Data Officer.


Valérie Salomon becomes president of Lagardère Publicité

1605527956 242 INSIDERS A Big Loop of associative crowdfundingThe supervisory board of Lagardère Advertising, chaired by Constance Benque, just named Valerie Salomon as president. In close collaboration with Corinne Denis, Director of Digital and Revenue Development, she will be responsible for supporting the digital acceleration strategy determined by Lagardère Active.

A graduate of Sup de Co Bretagne, Valérie Salomon made her ranges within the Expansion group and RTL before joining the Express Roularta group. In 2015, she joined the Altice Media group as director of commercial activities and advertising.

Two appointments at the head of Esilv

Jerome Da RugnaTheEsilv, a general engineering school Leonardo da Vinci specializing in digital technologies, has decided to appoint new directors. So, Jerome Da Rugna now occupies the post of Deputy Director. As part of his new functions, he will contribute to the implementation of the school’s development strategy.

Gaël ChareyronAs for Gaël Chareyron, teacher-researcher in the computer science department of Esilv, he takes the direction of the major in Computer Science, Big Data and connected objects of the establishment. He will be responsible for developing new courses, particularly in cybersecurity and connected objects.

E-commerce & omnichannel: Increase trust during the customer buying journey
June 21 at 11 a.m. with trustpilot

Want to learn how to gain consumer trust during the buying journey? We invite you to our webinar where Brahim Ben Helal (France Trustpilot Manager) and Smaïl Maakik (Marketing Manager) will explain how to reassure consumers and gain their trust throughout the omnichannel purchasing journey. They will share crucial tips as well as key figures from the study conducted by YouGov and Trustpilot on French consumer habits.

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Follow the USI live on frenchweb.fr on 06 and 07 June
Unexpected Sources of Inspiration (USI) The essential conference on the challenges of new technologies

We will broadcast live the following sessions:

  • Don Tapscott – June 6 from 8:30 am to 9:30 am | Blockchain Revolution: How Bitcoin Technology Shakes Business, Economy, And The World.

  • Luc de Brabandère – June 6 from 2.15 p.m. to 3.15 p.m. | Homo Informaticus

  • Daniel Cohen – June 7 from 8:30 am to 9:30 am | Homo Economicus

  • Yuval Harari – June 7 from 12:15 to 1:15 p.m. | The Success of Homo Sapiens: How Humans Conquered the World

  • Juan Enriquez – June 7 from 2.15pm to 4.15pm | Homo Evolutis

To know more.