[INSIDERS] 5 Tech Info to Shine in Society

by bold-lichterman

The South Korean Financial Supervisory Service announced today the prohibition of ICOs on its territory. The regulator indicates that this ban concerns all cryptocurrencies and justifies its decision by the need to protect investors against the risk of fraud. According to Cryptocoinsnews, the perimeter of the ban remains unclear: some sources mention a general ban, others argue that the measure would only concern ICOs organized by South Korean start-ups.

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South Korea is the second country to ban crypto fundraising, after China in early September. China then banned all cryptocurrency exchanges. After this Chinese turn of the screw, South Korea was perceived as a country of refuge for market players. The implications of this measure will therefore be carefully observed by the ecosystem of virtual currencies.

In Japan, the regulator’s approach is the opposite: according to Reuters, the Financial Services Agency (FSA) has authorized 11 companies to operate in cryptocurrencies. 17 other companies are awaiting their authorizations. FSA representatives said the measures sought to balance investor protection with the development of fintech innovations. Thus, according to the Financial Times, a consortium of Japanese banks, supported by the Central Bank of Japan, intends to launch its own digital currency in 2020, the J-Coin, for the Tokyo Olympic Games. Japan legally recognized bitcoin last April.

Despite his attachment to French start-ups, Emmanuel Macron will not be kind to them next year. And for good reason, the brand new single flat-rate levy (PFU), or “Flat tax” 30% on “movable” income, detailed by the government on the occasion of the presentation of the finance bill, will not be favorable to them.

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Indeed, the earnings submitted to the PFU will no longer benefit from any reduction for the duration of detention, while the preferential regime put in place by François Hollande when he came to power in 2012 allowed it. From now on, all of the capital gain realized by business creators will have to undergo a flat-rate deduction of 30% (social contributions included).

Thus, entrepreneurs who have held their titles for more than 8 years will be the big losers since they will henceforth suffer a taxation of their earnings up from 50% to 78%. As for those who have kept their titles between 4 and 8 years, they will see their taxation increase from 3% to 52%. The icing on the cake, the PFU instead encourages entrepreneurs to quickly sell their start-up. Business creators who will part with their shares in the year of subscription will achieve savings of 45% to 48%. The latter will be between 12% and 16% for those who have kept the shares between 1 and 4 years.

However, this new taxation will only concern the securities of SMEs purchased as of January 1, 2018. If you want to start your own business, don’t delay too long …

By investigating the domain spoofing (domain spoofing) likely to affect its site, The Financial Times was surprised to discover its magnitude, “To let go of the jaw”, on their own terms. The FT advertising inventory was offered for sale on various adexchanges, 10 in number for display and 15 for video. Problem: only GoogleAdX and TrustX offer display inventory for the business newspaper, while video inventory is not distributed programmatically.

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The Financial Times thus estimates at one million pounds (1.1 million euros) per month the value of the inventory thus sold fraudulently. For a publisher who uses programmatic sparingly (only 5% of his income comes from this method of marketing), we don’t even dare to make the rule of three for others.

According to the Association of National Advertisers, global ad fraud cost advertisers $ 7.2 billion in 2016.

To read on Digiday : The FT warns advertisers after discovering high levels of domain spoofing

Twitter stated in a official press release published this Thursday that Russian media RT, formerly Russia Today and funded by the Kremlin, purchased $ 274,000 worth of sponsored content in 2016. Three RT-dependent Twitter accounts promoted 1,823 tweets to the US market.

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According to Reuters, the editor-in-chief of RT Margarita Simonyan defended herself by arguing that these purchases were part of their usual advertising investments and that their advertisements were even broadcast on CNN.

In early September, Facebook revealed that 470 fake Russian accounts had bought $ 100,000 worth of sponsored posts. Twitter also discovered 201 accounts linked to these, and suspended them from the platform for violating the terms of service.

Twitter shared this information with a Senate committee during a closed-door hearing on Thursday. Democratic Senator Mark Warner, Deputy Chairman of the Intelligence Committee, judged this interview “disappointing” and “insufficient”. Google, Facebook and Twitter will be heard on November 1 in open session by Congress, as part of the investigation into suspicion of interference during the 2016 US presidential election.

We spoke to you yesterday about the latest Echo news launched by Amazon, namely: a connected alarm clock (Echo Spot), a connected speaker (Echo Compact) and an Echo Connect box. Today, it’s up to Google to prove that it has something to say in the field of voice assistants and the connected home.

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Several sources confirmed to TechCrunch that the Moutain View firm was working on a connected speaker, similar to the Amazon Echo Show. Code name: Manhattan. Its target date for marketing was set at 2018, but it is possible that it will be advanced, due to competitive pressure. Manhattan will offer Google Assistant, Google Photos, video calls and YouTube – which Google just removed from the Echo Show. It can also interface with Nest.

Why is Google launching such a device? Google already has a voice-activated speaker, but Google Home does not have a display.TechCrunch list different reasons. The most obvious being this: Google will not let the smart home in the hands of Amazon, which is at the cleat on the issue.

Google is building a smart screen competitor to Amazon’s Echo Show