[FW Radar] SESAMm uses data to predict events in financial markets
SESAMm was created by Sylvain Forte, Pierre Rinaldi and Florian Aubry in May 2014. The start-up uses data to inform the world of finance about anomalies in the financial markets.
More details with Pierre Rinaldi, co-founder of SESAMm.
FrenchWeb: What needs does your service meet?
Pierre Rinaldi, co-founder of SESAMm: SESAMm is an innovative start-up created in 2014. The company specializes in artificial intelligence and in particular in Automatic Language Processing, a technology designed to automatically extract and understand information contained in textual data.
Our specialty is to analyze irrational effects on financial markets through automatic emotional analyzes.
What’s your value proposition?
Our team of engineers and researchers is developing extraction and storage algorithms adapted to large amounts of data (social media, news, forums, internal data), systems for analyzing subjectivity (opinions, emotions, feelings ) and predictive models (machine learning and quantitative analysis). Thanks to this, we are able to automatically extract and detect behavioral anomalies in the markets from massive data.
Who are the users of your solutions?
We have applied these technologies to different case studies, in particular in the field of asset management, whether in algorithmic trading or as part of more traditional management processes with large financial players. We allow our customers to have a better understanding of the data. This expertise is applicable to any organization processing large amounts of textual data and wishing to optimize, for example, its customer relationship, its sales process or its management of interactions.
Who are your competitors?
Our competitors are the companies that successfully combine Automatic Language Processing with the finance industry. The players able to deliver indicators capable of outperforming the benchmarks to which they are compared are, to date, are not common, but are systematically endowed with heavy resources (R&D, funding, etc.).
What sets us apart: our sustained R&D since the creation of SESAMm, the performance of our indicators, our track record, our capacity for innovation and our agility in the face of market needs.
What is your development plan?
On April 20, we are launching the “L’Humeur des Marchés” application, a web service for visualizing emotions relating to financial assets / companies.
11 recruitments are planned for 2017. A minimum of 33 people in total will be recruited over the next 3 years.
We are thinking of the expansion of the activity in Luxembourg (created in 2016) and in England (creation planned by the end of this year or the beginning of 2018) first, then in the rest of Europe in a second time. Ultimately, we would like to cross the Atlantic with an establishment in the United States as well as in Asia.
What are your challenges?
Here are our different challenges:
Successful launch of the Humeur des Marchés market.
Scaling up sales of the International Market Mood quickly according to the specificities of each market.
Complete our Series A fundraising within a few weeks.
Recruit profiles competent in IT development, commercial or in very specific themes, such as machine learning or Automatic Language Processing.
Founders: Sylvain Forte, Pierre Rinaldi and Florian Aubry
Creation date : May 22, 2014
Fundraising : at the end of 2015, 1 million euros. The funds were provided by Business Angels and the Lorrain Numerical Venture Fund (ILP SADEPAR).
Seat : Paris
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