Splio aims to expand into Asia, where SaaS opportunities are important for European solutions.
It achieved a turnover of 16 million euros in 2015.
Splio, publisher of a SaaS solution to manage its customer relationship 360 °, announces a fundraising of 10 million euros, from the Digital Ambition Fund of Bpifrance, BNP Paribas and Amundi Private Equity. It targets in particular retailers and luxury brands.
The Cusotmer Experience Management market is valued at $ 10.7 billion by 2020 (MarketsandMarkets). We therefore find the historical players (Adobe, IBM, Salesforce, etc.) and more recent solutions (ZenDesk, Satmetric, ClickTale). “The other players offer a patchwork of solutions», Affirmed to Frenchweb Raphaël Jorre, President of Splio to highlight his all-in-one solution.
Splio achieved a turnover of 16 million euros in 2015. It had 8.8 million euros in 2014. It boasts 500 customers, mainly retail and luxury goods. The Frenchman has recently reorganized his management team.
The objectives of the Start-up
Splio wants to extend the marketing of its Spring platform, which intends to unify all the points of contact of a retailer. Splio is present in six countries (France, Spain, Italy, Poland, Brazil, China). On the international side, Splio is primarily targeting Asia, where it knows that SaaS opportunities for Europeans are greater than on the United States’ side.
REVIEW the interview with Raphaël Jore, President of Splio, in February 2016:
President : Raphael Jore
The head office : Paris
Activity: marketing, CRM
Effective : 120 employees