For Azetone, mobile data has not yet revealed all its secrets

by bold-lichterman

Azetone specializes in the optimization of mobile applications. Created in 2014, the start-up uses three main types of tools on a daily basis: visualization, AB Testing and the creation of variants on the mobile application. It also seeks to personalize the customer journey based on the data from which it establishes profiles. “There has been a lot of progress on mobile analytics tools,” explains Philippe Dumont, president and co-founder of Azetone. More details :

[Contenu proposé par Microsoft]