Facebook acquires Israeli mobile analytics start-up Onavo

by bold-lichterman

Facebook acquires mobile analytics start-up Onavo for an amount valued between $ 150 million and $ 200 million, according to Calcalist. Onavo is a start-up founded in 2010 and based in Tel Aviv by Guy Rosen and Roi Tiger.

The young Israeli company operates in two market segments:

It helps mobile users save money on their data plan thanks to a compression system that connects the phone to a cloud computing service.

For publishers of mobile applications, Onavo provides statistical data on the use of their services.

Following this acquisition, Facebook will locate its Israeli offices at Onavo