Still according to the American blog, the finalization of this transaction should take place within the next thirty days. California-based start-up Socialcam is touted as the Instagram of video. It publishes, in fact, a mobile application for sharing and filters to be applied to videos taken from a smartphone.
Founded in March 2011, the start-up has only 4 employees who share an open space in San Francisco.
Number 1 in applications on Facebook with 3.7M active users per day according to AppData figures, Socialcam therefore appears to be a real competitor to Viddy. Start-up which, for its part, recently completed a fundraising of 30M dollars during a second round of table.
Co-founded by Michael Seibel, Ammon Bartram and Guillaume Luccisano, Socialcam also raised seed funds from 30 investors, including many entrepreneurs from Silicon Valley as well as Hollywood personalities.