59 million euros in losses for Bouygues Telecom in 2015
Bouygues Telecom wins customers, but widens its losses. The operator presented a net loss of 59 million euros for the year 2015; this is more than in 2014 (41 million euros). At the same time, its annual turnover is up 2% compared to 2014, to 4.5 billion euros. The EBITDA margin also improved by 1.8 points to 19.7%.
After the last few months when the operator has seen its customer base crumble, 2015 was to be the year of reconquest with packages as competitive as rival Free. In 2013, the Bouygues group’s telecom subsidiary had put in place a vast restructuring plan to reduce costs and save 300 million euros by the end of 2015. At the end of 2014, the group had even become a potential target for the Altice group which had approached it.
Renegotiations in the sale project?
In 2015, the operator also posted a gain of 769,000 Mobile customers and 360,000 Fixed Broadband customers. It now claims 11.9 million customers (package and prepaid) at the end of December 2015 (against 13.5 million at the end of 2014). 4G represents 51% of its mobile customers.
While in the summer of 2015, it rose to fourth position among operators in terms of turnover, will Bouygues’ losses reshuffle the negotiation cards, a few months away from a probable sale to Orange? The group’s net financial debt liabilities fell from 765 million to 890 million euros from one year to the next. As for the positive results, Bouygues announces having “stabilized” the ARPU (average income per subscriber) last year. In this expected resale, each operator wants to take a part in it.
For 2016, which will undoubtedly seal the distribution of the assets of the Telecom subsidiary between Orange first, SFR, Free, Bouygues announces operating investments “of the order of 750 to 800 million euros in 2016.”
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