5 innovations that caught our attention at Futur en Seine
For three days, from June 8 to 10, La Villette vibrated to the rhythm of digital technology on the occasion of the eighth edition of Future in the Seine, the international festival dedicated to digital innovations. From culture to sleep, including the in-store shopping journey, an overview of the innovations that caught our eye at the Grande Halle de la Villette during the Parisian festival.
Ask Mona, the chatbot who wants to democratize culture
While Facebook Messenger has been taken by storm by brands to improve their customer relations, the social network’s messaging platform also offers new opportunities for media and culture. With Valentin Schmite, Marion Carré, a master’s student in communication at CELSA, thus created the cultural chatbot “Ask mona“. This conversational agent is used to advise its users on good cultural plans throughout the Ile-de-France.
For this, the user just needs to get in touch with Ask Mona on Facebook Messenger, as if they wanted to communicate with a friend. Once the first message is sent, the chatbot asks a few questions to determine the user’s preferences, geolocation and budget. Thanks to the answers, Ask Mona then offers a cultural outing likely to correspond to him, with practical information and anecdotes about the place.
Blacknut, “the Netflix of video games”
Playing video games without spending a fortune on a console is what the start-up Blacknut offers. Founded in 2016 by Olivier Avaro, engineer specializing in audio and video coding, working for Orange and Deutsche Telekom, and Eric Bustarret, the Rennes company is developing a video game distribution service on the cloud. Concretely, the user has access to the platform without having to own a console (PS4, Xbox One…) or a PC. Besides television, this service is also available on computer, tablet and smartphone. With this system, the young Breton shoot claims to be “the Netflix of video games”. Last April, she completed a round of funding of 2.4 million euros.
Marketed as a “multi-screen subscription at less than 20 euros per month», The platform was launched in preview at Futur en Seine. This gives access to a catalog of 200 games. Blacknut isn’t just for “gamers”, who might be reluctant to give up their home console. On the contrary, the company seeks to reach a wide audience, both young and family.
Read also: Blacknut raises 2.4 million euros to offer streaming video games
Dreem, the connected headband that wants to improve your sleep
For Rythm, the challenge is not to sleep more but to sleep better. In this sense, the Parisian start-up, specializing in IoT in the e-health sector, has designed Dreem, a connected headband equipped with sensors to improve the quality of sleep. These sensors, placed on a night helmet to be worn, make it possible to monitor brain activity in real time.
Based on the data collected, this solution makes it possible to deepen sleep and improve awakening using synchronized sound stimulation transmitted by bone conduction to the brain. Thanks to the diffusion of slow waves, sleep will be deeper. After a first edition, limited to 500 products, Rythm is preparing to launch a more successful version of its connected headband.
Read also: Rythm raises 10 million euros to understand and connect the human brain
Open Mind Innovation, the start-up that wants to help you better manage your stress
If you have walked the alleys of Futur en Seine, you have probably come across a funny capsule designed by Open Mind Innovation. This does not intend to propel you into space but into a virtual reality experience to teach you how to protect yourself against stress.
During this, multi-sensory sensors are used to measure and analyze the physiological signals of subjects facing stressful situations. Depending on the person’s behavior, the program stimulates and trains cognitive functions to teach them to better control their stress. With this device, the company launched by Guillaume Victor-Thomas and Jonas Chatel-Goldman intends to “fight against lobotomization of the brain” at a time when smartphones, crammed with technologies, demand less and less our brain activity.
SES Imagotag optimizes the shopping journey in stores with connected labels
Amazon promised an automated store without queuing or going through checkout at the start of the year with its supermarket of the future called “Amazon Go”. However, the American giant has postponed its plans in this area because the device is not yet able to operate in the event of heavy crowds. However, other companies are trying to make the consumer’s journey through physical stores more fluid, such as ITS Imagotag.
At Futur en Seine, the specialist in digital solutions for physical commerce presented its pop-up store “The Seamless Store”, a kind of connected store. In this one, the smartphone is the essential tool to optimize the consumer’s visit to the store. Indeed, using a phone equipped with an NFC reader, he can scan the QR Code on the labels of each product to obtain detailed information or access a video presentation of the selected product.
As for the shopping experience itself, it is totally optimized. The customer simply has to pass his smartphone in front of the product labels to register them. “It’s the cash register of tomorrow», Explains Guillaume Portier, VP Marketing at SES Imagotag. In the future, it will suffice to add a mobile payment solution, such as Apple Pay, to the SES Imagotag device to allow consumers to do their shopping without the usual constraints.